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Case Studies

E.A.S.G. Advantages

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  • Competitive Advantage
Client Type Client Situation Encore Support Business Results

Global Breakfast Foods Co.

Client needed greater penetration and headquarters relationship insights to improve it’s business results with a national food chain.

Encore grocery category sales partner introduced client’s local representative to retailers top management, and provided ongoing advice and support over a 3 year period.

Client’s sales and influenced has increased significantly. Encore is still providing support.

Healthy Snack Company

Client needed support to introduce it’s line of snack chips into 3 western based food chains.

Encore provided packaging , pricing, and marketing advice, then coordinated HQ’s sales meetings with 1 national and 2 regions chains.

Full line of product was sold into distribution at all 3 chains. Encore helped achieve shelf space and pricing objectives which exceeded initial objectives.

Frozen Novelty Company

Southwest based CPG company needed help to expand distribution into western food chains.

Encore provided strategy advice and took the lead in setting key decision maker appointments. Encore was given full control of all sales activity.

New distribution was sold into all major western food chain retailers. All shelf space and promotion objectives were met.

Egg Plant Meat Substitute Product Company

New concept company needed advice and assistance selling a completely new product concept into food retailers.

Encore assigned to lead entire sales strategy development and sales effort.

Achieved full line distribution within 3 months of introduction.