| Client Type | Client Situation | Encore Support | Business Results |
|---|---|---|---|
Global Breakfast Foods Co. |
Client needed greater penetration and headquarters relationship insights to improve it’s business results with a national food chain. |
Encore grocery category sales partner introduced client’s local representative to retailers top management, and provided ongoing advice and support over a 3 year period. |
Client’s sales and influenced has increased significantly. Encore is still providing support. |
Healthy Snack Company |
Client needed support to introduce it’s line of snack chips into 3 western based food chains. |
Encore provided packaging , pricing, and marketing advice, then coordinated HQ’s sales meetings with 1 national and 2 regions chains. |
Full line of product was sold into distribution at all 3 chains. Encore helped achieve shelf space and pricing objectives which exceeded initial objectives. |
Frozen Novelty Company |
Southwest based CPG company needed help to expand distribution into western food chains. |
Encore provided strategy advice and took the lead in setting key decision maker appointments. Encore was given full control of all sales activity. |
New distribution was sold into all major western food chain retailers. All shelf space and promotion objectives were met. |
Egg Plant Meat Substitute Product Company |
New concept company needed advice and assistance selling a completely new product concept into food retailers. |
Encore assigned to lead entire sales strategy development and sales effort. |
Achieved full line distribution within 3 months of introduction. |
